![]() ![]() Her decision was influenced by the fact that Big Machine Records would only sell her the masters to her work if she renewed their contract. In 2018, when the contract with Big Machine Records expired, she decided to move over to Republic Records to have full ownership of her masters moving forward, leaving her old masters behind at the hands of Borchetta and the label. Likewise, “master” ownership controls the reproduction of the songs and where they can be used such as in movies and commercials. The catch here was that Big Machine Records remained the owner of the “masters,” which consists of the final product that ends up being sold and distributed. ![]() Said deal allowed her to own publishing rights, meaning she held the lyrics, melodies, and sheet music for the six albums she produced with the label. Initially, Swift signed a contract with Big Machine Records that lasted for 13 years. Back in 2004, at the time of her signing, the label was relatively small. Swift’s involvement with the Nashville native label, Big Machine Records, began when she was scouted at 14 years old by the label’s CEO, Scott Borchetta. Now that Swift’s most recent re-recording, Red (Taylor’s Version), has been out to the public for a year, let’s re-visit how her re-recordings have changed the music industry and how her fight for ownership rights is altering the playing field for smaller artists. In doing so, re-recorded versions of the albums have managed to massively overperform the original records’ success, helping reclaim the ownership of her music and allowing Swift to receive more revenue. Taylor Swift, an 11-time Grammy award winner, has been re-recording her “masters” since her falling out with Big Machine Records in 2019. ![]()
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